TL;DR: Technology delivers information faster, but our brains struggle to keep up. AI must interact with a digital extension of our brain, providing real-time contextual information to optimize information delivery. It must ensure that information is not just created or retrieved but delivered in a way that can be absorbed, understood, and truly enjoyed by each individual.

Why:

The brain is the ultimate user of any information technology. As technology evolves, the bottleneck for creating and consuming information has shifted toward our brains. In the early days, representing a creative idea often took months of writing. Even after that, distributing it to thousands took years. Today, the same creative idea can be digitized and shared with millions in seconds. However, the internal processes remain traditional:

Long periods of sustained attention
Deep information processing

If these don't sound familiar to you, consider yourself lucky. Humanity is in the midst of an evolutionary loop, where short attention spans and shallow information processing are irreversible changes in our brains. Maintaining deep focus now requires so much energy that it's rarely worth the effort.

How is technology addressing the very problem it created?

It isn't. In fact, as information technologies improve, they only make our cognitive incompatibilities more apparent.

Fifty years ago, answering a question required a day-long effort—going to the library, finding a relevant book, and browsing for answers. The World Wide Web reduced this to hours, Google to minutes, and now ChatGPT to seconds. But even with such convenience, we often can't keep up. We end up repeatedly prompting ChatGPT for simpler, shorter, more personalized responses.

What's the problem? Our brain's internal information absorption pathways were designed for the pre-library era. Even the information contained in books was overwhelming at times, which is why we invented tutors and teachers—to optimize information delivery. As we improved the speed of information retrieval (from days to seconds with ChatGPT), we reduced the opportunity for optimized delivery. ChatGPT delivers information quickly, but it doesn't always follow through effectively.

What delivery optimization agents like creators, artists, tutors, teachers, therapists, and coaches provide is contextual information through proactive and reactive feedback gathering during content delivery. They understand the user's context, emotions, and individual needs, adjusting their approach in real-time to maximize understanding and engagement. By replicating this feedback loop between AI and users, we believe AI could become the fastest and most optimized delivery agent, making information consumption more efficient and transforming the experience entirely.

This is our first step—to make this loop happen using a real-time Brain-computer interface.

References:

Why-Series | The Problem of Content Delivery

Backed By Antler